Services / Survey & Data Collection
For any reset or remodel project to be successful, it starts with a thorough and complete database of your retail sites. Without it, you’re scoping blind — guessing at store conditions instead of planning around them. MSCO builds and maintains that database for you: merchandising layouts, category sizes, cold vault parameters, and fixture assets, all captured at the store level before a single crew is scheduled.
A survey isn’t a formality before the real work starts — it is the real work that makes everything after it possible. Knowing a store’s category sizes, cold vault parameters, and fixture assets before you scope a reset is the difference between a schedule built on assumptions and one built on facts. Get it wrong, and a crew shows up to a store that doesn’t match the plan. Get it right, and the entire project runs faster, cheaper, and with fewer surprises.
MSCO builds and maintains that database directly, store by store. It’s how we help clients build a manageable, efficient schedule and scope of work, and it means our reset teams arrive with everything they need already known — not discovered on-site, on the clock, on your dime.
Every layout, category, and fixture on record — so scope-of-work is a fact, not a guess.
Current store layout and aisle configuration captured store by store, not assumed from a corporate template.
Linear footage and fixture count by category, so a reset can be scoped to the actual space available.
Door counts, shelf configurations, and vault dimensions documented before a beverage reset is ever scheduled.
An inventory of existing fixtures — gondolas, racks, endcaps — so installs are scoped around what’s already there.
Store-level checks against the current plan-o-gram to identify gaps before a full reset is scheduled.
A single dashboard that warehouses every data point, organized into the metrics and reports your team actually uses.
Every data point is backed by a photo, so the database isn’t just numbers — it’s verifiable store conditions.
From the store floor to a maintained database — captured once, kept current.
We confirm what needs capturing — layouts, category sizes, cold vault parameters, fixture assets — before fieldwork starts.
Field teams collect the data on-site, store by store, backed by photo documentation.
Collected data is compiled into a usable, store-level database you can plan against.
The database feeds directly into scoping your next reset, remodel, or rollout — no separate discovery phase.
The database is kept current as stores change, so it stays useful for the next project, not just this one.
A reset scoped on bad data costs more than the survey would have.
We collect the data with the next reset, remodel, or rollout in mind — not as a disconnected audit exercise.
Your store database stays current as conditions change, so it's still accurate the next time you need it.
Every data point ties back to a photo, so what's in the database is verifiable, not self-reported.
The trained MSCO employees who survey your stores are the same ones who execute the work, so nothing gets lost between data and delivery.
Whatever the call — audit, distribution check, or go/no-go — we surface the store-level facts behind it.
Build a complete, current picture of your store footprint before committing to a chain-wide reset or remodel schedule.
Get the store-level facts you need to make a confident call on a broader program before committing budget to it.
Confirm what’s actually on the shelf across your account base before deciding where to focus resources.
Share your store count, data needs, and timeline. We’ll come back with a scoped proposal — usually within 5–7 business days.
